Nutrisystem buys South Beach Diet for $15M, plans relaunch

23 Dec 2015 | Author: | No comments yet »

Nutrisystem nabs South Beach Diet, brings on cardiologist author with plans to relaunch brand.

Arthur Agatston, the Florida cardiologist who created the South Beach Diet and wrote the bestselling book by the same name in 2003, will join Nutrisystem’s science advisory board after its acquisition from SBD Holdings Group Corp.

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