Why Whole Foods is cutting jobs

28 Sep 2015 | Author: | No comments yet »

Whole Foods Says It’s Cutting Jobs to Help Bring Down Prices.

Whole Foods Market, otherwise known as “Whole Paycheck,” is hoping lower prices on its health-conscious, artisanal fare will boost its reputation with disgruntled customers. It anticipates workers whose jobs are cut will find other jobs from the almost 2,000 open positions across the company or from new jobs that’ll be created by more than 100 new stores in development. Whole Foods says the reductions are part of the company’s “ongoing commitment to lower prices for its customers” as well as to “invest in technology upgrades while improving its cost structure.” Whole Foods employs approximately 91,000 people companywide. New York City’s Department of Consumer Affairs said that Whole Foods stores were overstating the weight of some pre-packaged products, like chicken tenders and a vegetable platter.

Whole Foods has said that it is taking steps to prevent overcharging, including training for workers and a pledge to give away products if customers discover they were overcharged. Per the department’s preliminary findings, 89 percent of packages it tested “did not meet the federal standard for the maximum amount that an individual package can deviate from the actual weight.” Whole Foods execs quickly issued a public apology, but it didn’t look good. Meanwhile, growing competition from other organic grocers has put pressure on the company to prove its value (which ridiculous products like these have failed to do).

The first location is set to open next year in Los Angeles, and leases have been signed for additional locations in Bellevue, Washington; Houston; Portland, Oregon; and Santa Monica, California. The quest to erase “whole paycheck” from the company’s image can seem never-ending, and is far from over despite a “values matter” branding campaign that rolled out almost a year ago now, some cuts to prices, and the announcement this summer of “365 by Whole Foods,” a new, supposedly cheaper store concept designed to appeal to younger shoppers.

Here you can write a commentary on the recording "Why Whole Foods is cutting jobs".

* Required fields
All the reviews are moderated.
Our partners
Follow us
Contact us
Our contacts

About this site